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What is the AIDA Model in Marketing?

The AIDA model in marketing stands for Attention, Interest, Desire, and Action. It describes the stages a customer goes through before making a purchase, first noticing a product (Attention), becoming curious about it (Interest), developing a want for it (Desire), and finally taking action to buy

What is the Audience Network in Facebook Ads?

The Audience Network in Facebook Ads is a feature that allows advertisers to extend their ads beyond Facebook to third-party apps and websites, reaching more people using the same targeting and ad formats. Advertising on Facebook goes beyond the platform itself. The Audience Network in Facebook

What is The Most Active Social Media Platform in 2025?

The most active social media platform in 2025 globally is Facebook, with about 3.07 billion monthly active users. If there’s one thing we all do every day, it’s open a social app. Some people scroll for memes, some watch short videos, and others check in on

10 Best Creative Snapchat Campaign Ideas

Snapchat is not just about filters and funny selfies anymore. It has become one of the most exciting platforms for brands to run interactive and engaging campaigns. The app’s short-form, visual style makes it perfect for creativity, and when used well, it can help businesses stand

How To Delete Instagram Account Permanently?

Instagram is one of the most loved apps across the world, but not everyone wants to keep it forever. Some people feel overwhelmed by endless scrolling, while others simply want more privacy. If you’re considering leaving the platform, you may wonder how to delete Instagram account

What Are The Best SEO Plugins For WordPress?

If you own a WordPress website, you’ve probably heard how important SEO is for attracting visitors. But optimizing a site from scratch can feel overwhelming. That’s where plugins come in. The best SEO plugins for WordPress make it easier to improve your site’s visibility, rankings, and

How Marketing Automation Works in 2025?

Marketing automation works by using software to do marketing tasks automatically.It tracks what customers do : like visiting a website or filling a form, and then sends emails, messages, or offers based on those actions.This saves time and helps reach the right people with the right

Why Engagement is More Important than Active Users?

When we talk about online success, the first numbers that come to mind are usually followers, likes, or monthly active users. But these numbers alone don’t reveal the true picture. What matters more is how people interact with your brand or content. Put simply, engagement is

How WhatsApp is Transforming into a Social Media Platform?

WhatsApp started as a simple chat app but has now become a lot more than that. With over 2 billion users worldwide, it has evolved far beyond private messaging. From sharing updates and following interests to shopping directly through the app, WhatsApp is transforming into a

Category: marketing